About the Team
Why We're Passionate About Habits & Coaching
Show me your habits, and I’ll show you your future.
You’ve got a demanding job. You’ve got a full schedule of family commitments. You’re probably also feeling like there should be something more.
I’ll be direct: I want to convince you to add coaching to the mix.
I believe it’s a unique win-win opportunity that’s often overlooked.
Through coaching, you’ll ensure that you stay on a growth trajectory and make a positive impact for others.

Head Coach & CEO

OUR WHY
Accessible Momentum

We've evolved from an innovative habit tracker to an ingenious platform that made coaching uniquely accessible and unlocked knowledge from previously unreachable experts.
2012
Starting as the Lift App, the big button was intended to give habit tracking a sense of gravitas. We also featured a calendar that helped "keep the streak going."
2014
Other people had tried “e-coaching,” but they hadn’t cracked the code. We figured it out, with the help of our early coaches.
2015
Recognizing that principles such as the momentum method and active listening have significant impact, we created the first certification for chat coaching rooted in habit science.
2020
Coaches needed more support, and we stepped up to provide it. We convert our Habit Coaching Certification from self-paced to cohorts and emphasized community through our coach memberships.
Our key values: the foundation of lasting change
At Coach.me our mission is to make high-quality habit coaching accessible to everyone. We believe that transformation happens through structured guidance, accountability, and the right support system. Our values guide everything we do–how we connect coaches to clients, how we design our programs, and how we contribute to global well-being.