Show me your habits, and I’ll show you your future.
You’ve got a demanding job. You’ve got a full schedule of family commitments. You’re probably also feeling like there should be something more.
I’ll be direct: I want to convince you to add coaching to the mix.
I believe it’s a unique win-win opportunity that’s often overlooked.
Through coaching, you’ll ensure that you stay on a growth trajectory and make a positive impact for others.
Head Coach & CEO
OUR WHY
Accessible Momentum
I discovered habit tracking over a decade ago. I had accidentally noticed the power of habits and was thrilled to find helpful tools and other folks that shared my enthusiasm. Since then, I’ve connected with thousands of clients, coaches, and fellow habit aficionados from all over the world. Those relationships and conversations have enriched my life tremendously.
I believe that habits are one of the human superpowers, and science gives us clues on how to use them. I believe that coaching is uniquely helpful for providing the starting point, pathway, and support for crafting our habits intentionally. Combined, we can help people gain the momentum they need to overcome challenges and achieve their goals. Through this platform, we have made those services accessible and affordable through coaches with diverse perspectives and insights.
Habits Tracked
THrough the app
Total Users
Across the app
OUR HISTORY
Our Timeline
We've evolved from an innovative habit tracker to an ingenious platform that made coaching uniquely accessible and unlocked knowledge from previously unreachable experts.
2012
The Big Check-in Button
Starting as the Lift App, the big button was intended to give habit tracking a sense of gravitas. We also featured a calendar that helped "keep the streak going."
2014
Invented Habit Coaching via Text & Chat
Other people had tried “e-coaching,” but they hadn’t cracked the code. We figured it out, with the help of our early coaches.
2015
Habit Coach Certification
Recognizing that principles such as the momentum method and active listening have significant impact, we created the first certification for chat coaching rooted in habit science.
2020
Launched Cohort-based Coach Training Programs
Coaches needed more support, and we stepped up to provide it. We convert our Habit Coaching Certification from self-paced to cohorts and emphasized community through our coach memberships.
OUR KEY VALUES
The Foundation of Lasting Change
At Coach.me our mission is to make high-quality habit coaching accessible to everyone. We believe that transformation happens through structured guidance, accountability, and the right support system. Our values guide everything we do–how we connect coaches to clients, how we design our programs, and how we contribute to global well-being.
Science Based Coaching
Grounded in habit science, psychology, and behavioral change. We don't rely on motivation or vague advice. Every coaching framework is rooted in proven psychological principal. Leveraging research, addressing limiting beliefs and reinforcing positive self-talk, and using evidence-based methods.
Human-to-Human Connection
In a digital world where automation and AI are taking over, we prioritize real human connections. Every client is paired with a real coach who understands their struggles, adapts to their needs, and provides emotional support alongside strategic guidance.
Accessible Coaching
Traditional coaching services can cost thousands of dollars per month, making them inaccessible to many who need them most. At Coach.me, we bridge the gap by offering high-quality coaching at an accessible price—so that anyone, anywhere in the world, can receive expert guidance.
Driven by Purpose. United by Habit Change.
The Team Behind Coach.Me
We’re here to help people grow. From coaching leadership to platform innovation, our team is dedicated to bringing you the best tools and support for long-lasting habit change.
Our Advisory Committee
Partners in Growth and Innovation
Our advisors play a key role in shaping the evolution of Coach.Me. With backgrounds spanning coaching, leadership, education, and technology, they help ensure the platform continues to serve coaches and clients with excellence.
Show me your habits, and I’ll show you your future.
You’ve got a demanding job. You’ve got a full schedule of family commitments. You’re probably also feeling like there should be something more.
I’ll be direct: I want to convince you to add coaching to the mix.
I believe it’s a unique win-win opportunity that’s often overlooked.
Through coaching, you’ll ensure that you stay on a growth trajectory and make a positive impact for others.
Head Coach & CEO
OUR WHY
Accessible Momentum
We've evolved from an innovative habit tracker to an ingenious platform that made coaching uniquely accessible and unlocked knowledge from previously unreachable experts.
2012
Starting as the Lift App, the big button was intended to give habit tracking a sense of gravitas. We also featured a calendar that helped "keep the streak going."
2014
Other people had tried “e-coaching,” but they hadn’t cracked the code. We figured it out, with the help of our early coaches.
2015
Recognizing that principles such as the momentum method and active listening have significant impact, we created the first certification for chat coaching rooted in habit science.
2020
Coaches needed more support, and we stepped up to provide it. We convert our Habit Coaching Certification from self-paced to cohorts and emphasized community through our coach memberships.
Our key values: the foundation of lasting change
At Coach.me our mission is to make high-quality habit coaching accessible to everyone. We believe that transformation happens through structured guidance, accountability, and the right support system. Our values guide everything we do–how we connect coaches to clients, how we design our programs, and how we contribute to global well-being.
Meet our team
Teamwork makes the dream work
Ethan Sawyer
Board Member & Coach Emeritus
Board Member & Coach Emeritus
Lidia Chmel
COO & Coach Training Director
COO & Coach Training Director
Pedro Padron
Senior Ruby Software Engineer
Senior Ruby Software Engineer
Victoria Alaniz
Content Manager & Testing Specialist
Content Manager & Testing Specialist